2014 Nissan Titan

i'm Mark Williams With Pickup Trucks Com And Wherein The Heat In Arizona Where We Have The Chance To Talk To The Chief Product Specialist At Nissan Truck Rich Miller Rich Thank You For Joining Us Thank You Organize The Beer. So, Obviously Our Guys Are Interested In What You're Going To Do For The Next Generation I Know You Can't Get Too Specific, But Where Do You See Tight And Sitting In The Segment Right Now It's A Viciously Competitive And Everybody Seems To Be Bringing Their A-game What What Do You Have In Store For Us We're Definitely The Underdogs Right Now We Are Waiting To Launch The Next Vehicle We Have A Very Capable Truck That We Have Out There Right Now, But The Segment Has Moved Quite A Bit Over The Years And Got Very Competitive Each Of The Competitors Are Looking To See How They Can Satisfy Their Customers We're Doing The Same Thing.

So, The Next Generation Truck As We Do Is We Evolve With Every Vehicle It's Going To Be A Big Jump From The One That's Going Out To The New One That's Coming In Is The Strategy Set Out Here Other Manufacturers Like Ram Truck Have Thrown Everything They Can Possibly Think Of Out Of People New Powertrains New Chassis These Coil Spring Suspensions Of Ram Box That Different Technologies The Ecodiesel Is That Something That You Feel You Have To Compete With Are You Going To Be A Little More We Have To Be More Strategic And And We Have Looked At How We Want To Lay Out With The Landscape That's Already Out In Front Of Us And We Think We Found A Pretty Good Spot That We Want To Fit In With Our Next Generation Truck We've Talked Before In The Past We've Already Announced RR Commons Partnership With The Next Generation Diesel And We Find That That Engine With Our Truck And Our Durability Reliability History That We Have Going To Be A Perfect Match To Slide Right Into The Segment To Our Own Little Spot To Play In Well When You Guys Came Out With The Nissan Titan That Shook The World Pretty Much For The Half Of All The Half-ton Engineers In Detroit Specifically About What You Made The Announcement About The Relationship That You Have With Comments And There's Going To Be A V8 Cummins In The Next Generation Tighten It. I Think That's Still Going To Force A Lot Of People To Go Back To Their Drawing Board And Figure Out What's Going To Happen Next Any Any Predictions On What You Think Might Happen Once That Commons And Nissan A Gets Put Together Well There Will Be Some Things That Have There'll Be Some Changes Happening Possibly In The Segment, But Again We Have More Up Our Sleeves The Powertrain Is One Part Of It We Also Have Some Other Innovations That We Do With All Of Our Vehicles And Within You Mentioned When This Titan Did Come Out There Was A Lot Of Innovations The Spray In Bedliner The Channel System The Bedside Storage System The Power Outlets Inside The Bad And The Damp Tailgate All Of These Things Renovations We Brought To The Half-ton Truck Segment As We Move In With The Next Generation We're Looking At Where Can We Find Where Can We Add More Innovations To Help The Customer We Don't Just Put Bells And Whistles On The Trucks Just To Put Them On Their Say Oh We Have This Or We Have That It All Goes Back To What Is The Customer Need In One And Once We Find Out That Unmet Need Or That Something That They Want That Sets Them Apart From The Other Trucks That's What We Want To Put On Our On Our Next Gen Trap Now We've Been Told That At That Next North American International Auto Show You Guys Are Going To Have Something For Us To Look At That's Where We're Going To Get Our First Chance To Look At Whether It's A Concept Or A Concept That's Very Close To The Actual Truck We Don't Know, But How How Long After That Are We Going To Be Able To See Our Dealers Clamoring To Get Something Right Away Or Do You Think You Have A Little Bit Dealers Are Always Clamoring For Something New And And We're Listening To Them And We're Going To Get Something As Soon As We Can't The Quality Is The Number One Thing For Us And We Have To Launch This Truck Right We Did Announce Know Andy Palmer Has Mentioned That We Will Be Announcing Something Special It At The North American Auto Show In Detroit. So, There Will Be Some Some Big News Big Happening There, But When It Comes To Launch In The Truck We're Gonna Launch When It's Right And We Have Our Time Frame And All The Engineers Are Set Up To Hit That Is There Anything About The Segment That's Catching Your Eye Is There Is There Some Issues Or Technologies That You Think Your Segment Is Going To Have To Worry About Or Anything That's Being Dealt With Appropriately That That Stands Out In Your Mind You Know That The Surprising Thing About The Segment And.

I've Been Looking At This Segment For 20 Years With Nissan It's Just That Now It Seems Like The Segment Seem To Go And Kind Of One Direction, But Now Each Of The Manufacturers Is Kind Of Taking Their Own Path Or Before They Were All Kind Of Leading Down A Similar Path. So, There's A Lot To Look At Now Have Different Power Trains That Are Coming Out We Have Different Chassis That Are Coming Out We Have Different Interior Nighty Information Technology Systems That Are Coming Out Connected Services. So, A Lot Of The Stuff That's Coming In The Truck World That Was Kind Of In Other Segments Before Now We Have All These Manufacturers Going Out There And It It It Makes It A Point For The Planners We Have To Figure Out Umbrella All That And See Which Of These Items Are The Most Important For The Customer How We're Going To Bring Them In.

I Was Just As Steward Of The Of The Segment It Gets Kind Of Tough Seeing And Trying To Predict Where Everybody Else Is Going To Go, But Then Keep Focused On Our Travel How We're Going To Actually It's Going To Be A Lot Of Fun From Our Side Of The Fence To Watch What You're Going To Do And How That's Gonna Shake Up The Entire Half Time Segment We Look Forward To It Thanks For Your Time Thank Mark Appreciate It. So, That's It For Our Conversation With Nissan Truck Guy Rich Miller For More Information About The Next Generation Nissan Titan Or Any Other Pickup Truck Related Issue Go To Pick Up Trucks. Com.

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